Super Bowl 2026: $1.76B in Bets, Million-Dollar Wagers & What It Means for Sports Betting
Super Bowl LX (2026) was expected to set a new record for U.S. legal sports betting—and it did. The American Gaming Association projected around $1.76 billion in wagers, up nearly 27% year over year. Sharp bettors made headlines with million-dollar bets on the underdog Patriots. The Seahawks won 29–13, and books had a strong day. Here’s what went viral and how sportsbook and casino promo codes fit into the biggest betting event of the year.
Record Handle and the Hype
The AGA’s $1.76B estimate reflected more states with legal sports betting, more promos, and the usual Super Bowl buzz. Some analysts were more cautious, pointing to competition from prediction markets (e.g. Kalshi, which traded tens of millions on the AFC Championship). Either way, “record Super Bowl betting” was everywhere—and searches for “Super Bowl betting,” “sportsbook bonus,” and “best promos” spiked. If you’re in a legal state, verified promo codes are how you get sign-up and reload offers when you place bets.
The Million-Dollar Bets
Circa Sports in Las Vegas took a $1.1 million bet on the Patriots at +188 early in the week, then two more $1 million moneyline bets on the Patriots in the final hours. Those were among the largest single-game bets reported on a Super Bowl. When the Patriots lost, those bettors lost seven figures—and the books kept the stakes. The story went viral because of the size and the underdog angle. For everyone else, promo codes and risk-free or bonus bets are the way to add value without staking life-changing amounts.
Seahawks Win, Books Win
Seattle’s 29–13 win was good for the books. The game was low-scoring through three quarters (12–0), so many prop bettors who had “Over” or “Yes” on popular props lost. Big game days are a reminder: use bonus and promo offers to get extra value, set a budget, and never bet more than you can afford to lose. Super Bowl promos are designed to acquire customers; read the terms (playthrough, odds caps) so you know what you’re getting.
Promo Codes and the Next Big Event
Whether it’s the next Super Bowl, March Madness, or the World Cup, sportsbook and casino promo codes are updated for major events. We verify promo codes across crypto casinos, traditional sportsbooks, and crypto sportsbooks so you can compare welcome bonuses, free bets, and deposit matches. Use a verified code at sign-up so the offer is attached to your account.
For the full list of promo codes we track—including sites that offer sports betting—see our Promo Codes page. Gamble responsibly. If you or someone you know has a gambling problem, seek help at BeGambleAware.org or call 1-800-522-4700.